Monday, 22 February 2016

ERP vs. CRM and SCM

CRM (Customer Relationship Management) and SCM (Supply Chain Management) are two other categories of enterprise software that are widely implemented in corporations and non-profit organizations.
CRM (Customer Relationship Management)
Customer relationship management (CRM) is a term that refers to practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle.
·         Marketing
·         Sales
·         Feed Back
·         Support
SCM (Supply Chain Management)
Supply chain management (SCM) is the management of the flow of goods and services. It includes the movement and storage of raw materials, work-in-process inventory, and finished goods from point of origin to point of consumption.
·         Raw material
·         Components
·         Manufacturer
·         Retailer
·         Consumer
ERP vs. CRM and SCM
The primary goal of ERP is to improve and streamline internal business processes, CRM attempts to enhance the relationship with customers and SCM aims to facilitate the collaboration between the organization, its suppliers, the manufacturers, the distributors and the partners.


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